Dec 05, 2025
How to Protect Copyright in Indian Cinema
Indian cinema is one of the biggest and most creative film industries in the world. But because movie content spreads online within seconds, songs, po...
Read MoreDec 04, 2025
The Rise of Dupe Culture: Why Look-Alike Products Are Taking Over the Market
In the last few years, “dupe culture” has exploded across social media. From fashion and beauty to food packaging and gadgets, consumers everywher...
Read MoreDec 02, 2025
India’s First Olfactory Trademark: A New Era for Sensory Branding
India has taken a historic step by recognising its first olfactory (scent) trademark—a rose-like fragrance used by a tyre manufacturer.This breakthr...
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Nov 18, 2025
Trademark & IP in the OTT Era: How Filmmakers Can Protect Their Content
The rise of OTT platforms such as Netflix, Amazon Prime Video, Disney+ Hotstar, JioCinema, and SonyLIV has transformed how audiences consume entertain...
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Nov 17, 2025
Banarasi Saree GI Tag: Safeguarding India’s Handloom Heritage
The Banarasi Saree is one of India’s most celebrated handloom traditions—an unmatched blend of artistry, culture, and history. For decades, howeve...
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Nov 13, 2025
Basmati Rice and the GI Tag: Protecting India’s Fragrant Heritage
IntroductionFew products represent India’s agricultural pride as strongly as Basmati rice — long-grained, aromatic, and globally loved. But ...
Read MoreNov 05, 2025
Language of Mark in Trademark – What Businesses Must Know
A trademark is not just a name or logo — it can appear in any language and script. Today, brands widely use English, Indian regional languages, fore...
Read MoreSep 26, 2025
Complete Guide to Trademark Registration, Objection & Hearing – Powered by Muthirai
Securing a trademark registration is one of the most important steps for any business looking to protect its brand identity. A trademark serves as a l...
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