Jan 20, 2026
AI tools like ChatGPT are increasingly used to create content such as articles, social media posts, designs, scripts, and marketing material. This gro...
Read MoreJan 19, 2026
Tata Group–owned Indian Hotels Company Limited (IHCL) has achieved a landmark milestone by securing trademark registration for the iconic ‘Taj’ ...
Read MoreJan 13, 2026
Over the last five years, India has seen a significant rise in Geographical Indication (GI) filings, with applications increasing by nearly 380 percen...
Read MoreJan 12, 2026
In the global fashion industry, few symbols are as instantly recognizable as the Puma Formstrip — the bold curved line that graces the sides of Puma...
Read MoreJan 08, 2026
AI image-generation tools like Google’s Gemini AI are changing the way visuals are created for marketing, design, and digital content. While these t...
Read MoreDec 29, 2025
India’s leading electric vehicle manufacturer, Ola Electric, is reportedly undergoing a significant brand IP restructuring. As part of this move, th...
Read MoreDec 26, 2025
In today’s competitive market, a brand is not just a name. Logos, symbols, icons, and visual elements—commonly known as device marks—play a cruc...
Read MoreDec 24, 2025
In today’s competitive market, branding goes beyond logos and names. Sounds—such as jingles, startup tones, and audio signatures—are now powerfu...
Read MoreDec 20, 2025
In 2025, intellectual property (IP) valuation has emerged as a central pillar of modern business strategy. As companies increasingly rely on intangibl...
Read MoreDec 18, 2025
In 2025, Indian brands continue to gain global recognition, driven by strong consumer trust, digital expansion, and strategic brand management. Today,...
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