Dec 11, 2025
Protecting Your Ayurvedic & Home Products Brand: A Trademark Guide
The Ayurvedic and home products market in India is booming, thanks to growing consumer awareness about natural and herbal products. From herbal supple...
Read MoreDec 10, 2025
Ambasamudram Choppu Saman: Tamil Nadu’s Traditional Wooden Toys Earn GI Recognition
Tamil Nadu’s rich craft heritage has received another well-deserved spotlight with Ambasamudram Choppu Saman — the colourful wooden toy set from T...
Read MoreDec 05, 2025
How to Protect Copyright in Indian Cinema
Indian cinema is one of the biggest and most creative film industries in the world. But because movie content spreads online within seconds, songs, po...
Read MoreDec 04, 2025
The Rise of Dupe Culture: Why Look-Alike Products Are Taking Over the Market
In the last few years, “dupe culture” has exploded across social media. From fashion and beauty to food packaging and gadgets, consumers everywher...
Read MoreDec 02, 2025
India’s First Olfactory Trademark: A New Era for Sensory Branding
India has taken a historic step by recognising its first olfactory (scent) trademark—a rose-like fragrance used by a tyre manufacturer.This breakthr...
Read MoreNov 27, 2025
How to Protect Your Clothing Brand Name When Selling on Instagram, Facebook & YouTube
Social media has emerged as one of the largest marketplaces in India. Every day, thousands of clothing brands launch on Instagram, Facebook, and YouTu...
Read MoreNov 26, 2025
India Accepts Its First Smell Trademark: A Breakthrough in Olfactory Branding
Sumitomo Rubber’s “Rose Fragrance for Tyres” Makes HistoryIn a landmark moment for Indian intellectual property law, the Trademarks Registry of ...
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Nov 19, 2025
Franchising a Karupatti Kapi Brand: A Fast-Rising Opportunity in India
Traditional Indian beverages are experiencing a strong revival, and among them, Karupatti Kapi (Palm Jaggery Coffee) has become a favourite across caf...
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Nov 18, 2025
Trademark & IP in the OTT Era: How Filmmakers Can Protect Their Content
The rise of OTT platforms such as Netflix, Amazon Prime Video, Disney+ Hotstar, JioCinema, and SonyLIV has transformed how audiences consume entertain...
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Nov 17, 2025
Banarasi Saree GI Tag: Safeguarding India’s Handloom Heritage
The Banarasi Saree is one of India’s most celebrated handloom traditions—an unmatched blend of artistry, culture, and history. For decades, howeve...
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