Trademark in Metaverse

Metaverse becoming the future of the digital era, Major companies like Nike and Walmart are investing in virtual space.
Recently CVS Health being the first pharmaceutical company to apply for a trademark to sell virtual goods such as NFTs and also provide health care services.

“We’re… regularly looking at new and innovative ways to engage consumers through a digital-first, technology-forward approach,”

“we will continue to explore these and other options to improve the consumer experience and launch new consumer-centric services.”

said a CVS spokesman in a statement to CNBC.


Being a major drug chain CVS is the first to file for a trademark in the metaverse.